Classmates.com partnered with LIVE! with Regis and Kelly for "Will You Marry Me Week," a week-long Valentine's integration featuring special marriage proposals and the "Classmates.com Love Story" competition. As part of the partnership, LIVE! brought national attention to their "Classmates.com Love Story" competition, inviting viewers online to vote on their favorite Classmates.com romantic stories. The co-branded microsite featured on-air footage and links to Classmates.com. The winning couple of the "Classmates.com Love Story" competition was then flown to New York and a show taping as guests of LIVE! The integration was promoted across various Disney-ABC websites and the event generated 30,000 unique visitors to the microsite, creating additional exposure for Classmates.com.