Rachael Ray teamed up with The Egg Board to show how eggs are an inexpensive and delicious option for "B-L-D" (breakfast, lunch or dinner). This series of integrations demonstrated how eggs spice up any meal with great flavor and are an excellent source of protein. In the segment below, Rachael turns an appetizing Croque Monsieur into her famous Croque Madame by simply adding an Incredible Egg cooked to order.
Commercials in short breaks are more likely to be recalled, and Syndication's short pod advantage is clear. According to the 2010/11 SNTA member survey, Syndication's breaks are only 2:24 in length for national advertisers, with even shorter national exclusive breaks at 1:35 in length. Syndication outperforms total network prime and network prime sitcoms, and even has 60 second breaks in 20 popular shows.
Click here to learn how Syndication's short pod advantage translates to better recall and higher commercial audience delivery.