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Off to College with Syndication: Summer 2011
With over $46 Billion in retail sales and over $800 spent per student, “Off to College” is big business and the second largest shopping event behind the winter holidays (Source: NRF.com).

Syndication reaches college-bound young adults (and their parents!) with top rated programs each weekday and high ratings across the summer. Syndication’s young adult viewers shop “Off to College” outlets like Electronics, Clothing, Department, Discount, Office Supply and Drug stores.

Click here to view the presentation detail and learn more about how syndication's programming delivers college students and their parents.
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SHORT POD ADVANTAGE
Syndication: Shorter Pods & More A/B Positions

Syndication's national breaks are shorter than both network prime and cable, making our commercials more likely to be recalled by consumers.

According to the 2012 SNTA Member Survey, Syndication also has a higher percentage of "first minute" positions; valued by marketers looking to get their commercials seen "Live" and in Playback. For those looking to really stand out, Syndication has :60 breaks in many popular shows.

To learn more about how your brands can benefit from Syndication's short pod advantage and first-minute leadership, Click here to view the entire presentation.

SYNDICATION: HEALTHY LIFESTYLE

Syndication:
Healthy Lifestyle

Americans invest in staying healthy, spending $66 Billion on weight loss and nearly $30 Billion on vitamins and supplements. For marketers looking to reach health conscious adults, Syndication delivers viewers who read food labels, purchase vitamins & supplements, invest in self-improvement books & video, and technology opinion leaders who use their devices for better health.

The SNTA's 2013 Healthy Living report looks at how Syndication's viewers make healthy choices when dining out and how mom viewers are buying organic food for their families.

Click here to download the entire Healthy Living presentation.

SYNDICATION: WOMEN DAILY

Syndication:
Engaging Women


Syndicated Television is the smart choice for marketers looking to deliver female targets with top rated progams all week long. For marketers interested in strong weekend sales, Syndication dominates the ratings on Fridays.

Viewers form deep connections with syndication's hosts whose programs engender both "trust" and "influence". As half of women now have DVR's, Syndicated Television continues to provide DVR-proof performance. With multiplatform integrations and new messaging formats, marketers are engaging viewers in and beyond the program, further extending these connections.

Click here to view the presentation detail and learn more about how syndication's programming engages women daily.