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Syndication's Short Pod Advantage
Commercials in short breaks are more likely to be recalled, and Syndication's short pod advantage is clear. According to the latest SNTA member survey, Syndication's breaks are only 2:24 in length for national advertisers, with even shorter national exclusive breaks at 1:35 in length. Syndication outperforms total network prime and network prime sitcoms, and even has 60 second breaks in 20 popular shows.

Click here to learn how Syndication's short pod advantage translates to better recall and higher commercial audience delivery.
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SHORT POD ADVANTAGE
Syndication: Shorter Pods & More A/B Positions

Syndication's national breaks are shorter than both network prime and cable, making our commercials more likely to be recalled by consumers.

According to the 2012 SNTA Member Survey, Syndication also has a higher percentage of "first minute" positions; valued by marketers looking to get their commercials seen "Live" and in Playback. For those looking to really stand out, Syndication has :60 breaks in many popular shows.

To learn more about how your brands can benefit from Syndication's short pod advantage and first-minute leadership, Click here to view the entire presentation.

SYNDICATION: HEALTHY LIFESTYLE

Syndication:
Healthy Lifestyle

Americans invest in staying healthy, spending $66 Billion on weight loss and nearly $30 Billion on vitamins and supplements. For marketers looking to reach health conscious adults, Syndication delivers viewers who read food labels, purchase vitamins & supplements, invest in self-improvement books & video, and technology opinion leaders who use their devices for better health.

The SNTA's 2013 Healthy Living report looks at how Syndication's viewers make healthy choices when dining out and how mom viewers are buying organic food for their families.

Click here to download the entire Healthy Living presentation.

SYNDICATION: WOMEN DAILY

Syndication:
Engaging Women


Syndicated Television is the smart choice for marketers looking to deliver female targets with top rated progams all week long. For marketers interested in strong weekend sales, Syndication dominates the ratings on Fridays.

Viewers form deep connections with syndication's hosts whose programs engender both "trust" and "influence". As half of women now have DVR's, Syndicated Television continues to provide DVR-proof performance. With multiplatform integrations and new messaging formats, marketers are engaging viewers in and beyond the program, further extending these connections.

Click here to view the presentation detail and learn more about how syndication's programming engages women daily.